One of the most pleasurable things about my job is transforming confused, jargon ridden prose into plain English. Few things bring me as much satisfaction. You’ll find plenty of references to terms such as CSS, HTML and microformats on this site, but that’s acceptable because most of my readers will know what most of these [...]
If you write anything for business, or you’re interested in writing at all, it’s well worth subscribing to the Good Copy, Bad Copy blog. Recently Clare analysed and rewrote a passage of bad business writing, providing some excellent advice in the process. In my job I often have to extract content from press releases, an [...]
Simple, factual copy that gets to the point will help sell products and services. But convincing colleagues and clients of this fact isn’t easy.
Or: How to present 9 links in an easy to follow way.
Content editors need good quality material to work with. Here are 5 possible dos and don’ts for submitting material for publication.