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Leon Paternoster

Web design, copywriting and management from Ipswich, Suffolk

Posts tagged “nielsen”

  1. Conversion design & users: Investigating the Baymard Institute — Leon, 17/01/10 (3)

    Conversion design is great but you need to consider your users’ requirements if you want to convert visits. Users can’t be made to do your bidding.

  2. Nielsen or not to Nielsen — Leon, 19/11/08 (5)

    Jakob Nielsen is the god of usability. But what would happen if all sites looked like his?

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